William Goddard

William Goddard is the founder and Chief Motivator at IT Chronicles. His passion for anything remotely associated with IT and the value it delivers to the business through people and technology is almost like a sickness. He gets it! And wants the world to understand the value of being a technology focused business in a technological world.

Latest from William Goddard

  • 5+ Great Big Data Blogs to Help You Start Your Big Data Journey

    5+ Great Big Data Blogs to Help You Start Your Big Data Journey

    Big data is a powerful tool. Defined as very large (huge) datasets that can be analyzed computationally to reveal patterns, trends and associations – especially in connection with human (i.e. customer) behavior and interactions – big data can lead to substantial breakthroughs and more solid business decisions for those who learn how to leverage it
    Read More…

  • 5 Qualities of a Great CMO

    5 Qualities of a Great CMO

    In days gone by, the main role of the chief marketing officer (CMO) was to oversee and take charge of advertising, brand management, and market research. Today, however – especially since the rise of the internet and the diverse range of new technologies available to both consumers and enterprises alike – everything now revolves around
    Read More…

  • Maintaining the Human Element when Automating Customer Service

    Maintaining the Human Element when Automating Customer Service

    Good customer service is all about providing positive, polite and timely responses to customers. It’s about solving customers’ problems and taking care of their needs by delivering professional, helpful, high-quality service and assistance before, during, and after their requirements are met. Promptness, politeness, professionalism and personalization are the four core tenets of solid customer service
    Read More…

  • Does the IoT Bring New Business Security Risks to Your Office?

    Does the IoT Bring New Business Security Risks to Your Office?

    Bringing Internet of Things (IoT) devices into your workplace can unleash whole new swathes of benefits and opportunities, including increased productivity, efficiency, energy savings, better communications, happier workers, and a lot more besides. But smart devices also present new business security risks as they become the targets of malicious programs and cyberattacks. In today’s world,
    Read More…

  • The Rise of Chatbots

    The Rise of Chatbots

    Chatbots are fast-becoming the sales and marketing automation tools of the moment. Why? Well, it comes down to the explosive growth of instant messaging services –WhatsApp, Facebook Messenger, WeChat, Viber etc. – that has taken hold over the last few years. In fact, you may be surprised to learn that messaging apps surpassed social networks
    Read More…

  • Do Business Software Review Sites Help or Hinder?

    Do Business Software Review Sites Help or Hinder?

    Online information and business software reviews can often give conflicting pictures about the merits and drawbacks of commercial software applications. A business’s productivity and profit-making potential are greatly influenced by the quality and usability of the applications it uses. Business software buyers are therefore tasked with conducting thorough and proper research into the software that’s
    Read More…

  • What’s the Best Programming Language for Machine Learning Applications?

    What’s the Best Programming Language for Machine Learning Applications?

    Machine learning (ML). It’s undoubtedly one of the hottest topics in software development right now. And for good reason. Machine learning opens up whole worlds of new possibilities for developers, app owners and end consumers alike. From greater personalization to smarter recommendations, improved search functions, intelligent assistants, and applications that can see, hear and react
    Read More…

  • GDPR – A Quick Q+A

    GDPR – A Quick Q+A

    The EU’s new General Data Protection Regulation – better known as GDPR – is now in force. Revolutionizing the data privacy landscape not just in Europe but across the world, GDPR gives individuals greater control and transparency over their personal data. For businesses, it means the bar has been significantly raised for achieving lawful processing
    Read More…